01 About Grassfrog

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Who We Are

Grassfrog Technologies LLC is a privately-held company located in South Dakota. We have specialized in small business websites, natural search engine optimization and custom database programming since 2002.


Roberta Dulay founded the company in 2002 as Yalia Technology Design, with the help and support of a team of technical and business advisors, some of whom became Yalia clients over the years.

The company was established to offer custom PHP programming services, website design and search engine optimization. Yalia Technology Design was later incorporated as an LLC in the state of Colorado and renamed Grassfrog Technologies LLC. Our initial servers were hosted at Earthnet in Boulder, Colorado, but we have since expanded to hosting services at multiple locations across the U.S.

Grassfrog partnered with InterNACHI in 2003 to offer affordable, attractive home inspection websites to InterNACHI members.

We have attended interNACHI conferences and have spoken on Web and Search Engine strategies at member meetings, and still maintain an SEO question/answer line called "Ask Betty" which has been published in the InterNACHI Quarterly.

We believe in building long-term customer relationships based on a "your success is our success" philosophy. Click here to read what our clients have to say about us, or click here to leave your feedback on our services.

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Grassfrog utilizes open source components and templates in our programming in order to keep costs down and offer our clients the best of what's available to them, at competitive pricing.

Our websites are search engine friendly and come with built-in content management tools which allow our clients to update their websites quickly and easily without needing any special HTML expertise. We also offer webmaster services for clients who prefer a full-service solution.

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We are Hiring

Summer internship available. Learn marketing and design on-site in Pollock, SD while you enjoy flexible hours and a few hours of outdoor recreational time each day. Must have basic communication and computer skills (email, internet browsing, research), a willingness to learn and the ability to work in a relaxed, unsupervised environment. .

02 Why Choose Us?

Grassroots marketing

Your Success is Our Success

There are many companies in the internet space offering design, search engine services, hosting and more. Over the past ten years we've seen it all. Huge internet companies that offer websites on the cheap, but leave you to your own devices when it comes to managing your website or search engine marketing. Boutique designers who charge alot for your website, but can't figure out how to make your contact forms work. Webmasters who know it all from a technical perspective but have zero customer service skills. New companies spring up every day, some of which won't be around in six months or a year when you forget your login or find your website has come down because they didn't renew their server hosting.

Flexible Work Environment


Our core competencies include PHP, MySQL, GNU component integration, Search Engine Optimization, content development, and user-friendly web design. Our current team is comprised of three PHP programmers, two writers, an SEO specialist and a server administrator. Technical skills include SQL database development, PHP, Javascript, CSS, and Linux server administration.

Grassfrog Founder and CTO

A Message from our Founder

Grassfrog has been around since 2002 and we're in it for the long haul. This is more than a full time job for us - Grassfrog is my passion and our future. As a small business owner, I understand what you, as a business owner is facing. You will never be just another account number to us. If you ever feel that way, contact me personally and let me make it right.

Programming Projects


Some of our programming projects include:

  • JobFiler.com, a job search tool with over 5,000 subscribers in its heyday
  • Class enrollment system for a large scale energy training program
  • Custom content management systems
  • Intranet publishing tools
  • Oil throughput distribution calculator for BP Oil
  • Interactive "Find a Physician" search tool
  • Multiple virtual classrooms and eCommerce websites

03 Core Competencies

Customer focus


Life is too short not to enjoy what you're doing. Programmers love our a relaxed work environment, with flexible scheduling and the ability to work from the comfort of their own home offices, utilizing multimedia and telecommunications tools to stay in touch and maintain a vibrant and creative virtual work environment.

Customer focus


Flexibility means that we are able to respond quickly to the changing needs of the marketplace, and be more responsive to our customers' needs as well. We employ a flex-staff model in order to be able to best manage costs and project deadlines. This means that, in addition to our regular staff, we utilize experienced contractors as needed to meet peak project loads.

Simple Web Design

Keeping it Simple

Is technical jargon making your head spin? Let us help you make sense of RSS feeds, blogging, social networks and more. We try to keep things simple and easy for our clients to understand, and will always take the time to explain the technologies we use on your website (to anyone who will listen).

Easy to Use CMS

Making it Easy

Our content management systems are easy to use, making it a breeze for you to update your website at any time using your web browser. No HTML knowledge is required, and we will help you every step of the way, from attractive design packages and prewritten content to random proofreading audits and free technical support. We also offer full webmaster support for our clients who prefer to have their sites managed for them.

04Contact Us

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Technical Support

We offer free technical support via email ( to e-mail us any time), and we also offer billable telephone support, 7 days a week, by appointment click here to schedule a support call.

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Stay Informed

Our clients are encouraged to bookmark the link for our Server Support Blog and to check there for information on scheduled maintenance and outages. You can also follow us on Twitter, by clicking the button below.

Google Plus


Social technologies are here to stay, and can help your business expand its audience on the web. Let us help you choose the right social networks for your business or organization, and we can help you build your business presence on venues like Facebook, Twitter and Google Plus One. Check out our comprehensive review of the most popular social networking websites.

You can reach us on all of the popular social networks, Facebook, Twitter, LinkedIn, Pinterest and Google Plus. Please consider joining our Google+1 Project to increase the +1's on your website.

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Our main offices are located in South Dakota, with staff members located in remote offices in their home states of Colorado, Pennsylvania, Texas and New Mexico.